Articles

Recent publications

In the research database you will find all research activity.
To the research database

2018

2018 Tore Strandvik, Maria Holmlund, Ilkka Lähteenmäki '“One of These Days, Things are Going to Change!” How Do you Make Sense of Market Disruption?' Business Horizons, vol 61, no. 3, pp. 477-486. https://doi.org/10.1016/j.bushor.2018.01.014

2016

2016 Maria Holmlund, Tore Strandvik, Ilkka Lähteenmäki 'Digitalization Challenging Institutional Logics: Top Executive Sensemaking of Service Business Change' Journal of Service Theory and Practice, vol 27, no. 1, pp. 219-236. https://doi.org/10.1108/JSTP-12-2015-0256

2014

2014 Hannu Saarijärvi, Christian Grönroos, Hannu Kuusela 'Reverse use of customer data' Journal of Services Marketing, vol 28, no. 7, pp. 529-537. https://doi.org/10.1108/JSM-05-2013-0111