Staff Robert Ciuchita

Robert Ciuchita

Titel

Biträdande professor, nivå 2 (Tenure Track)

Hanken room

203A, Arkadia 28

Department

Языки

Senaste publikationer
Let Me Deinfluence You! The Impacts of Deinfluencing Content
2026,Journal of the Academy of Marketing Science,
You Win Some, You Lose Some: Performing a Cognitive Task in Virtual Reality Increases Task Enjoyment but Decreases Task Performance
2025,
From Hype to Hesitation: The Impacts of Deinfluencing Content
2025,
You Win Some, You Lose Some: Performing a Cognitive Task in Virtual Reality Increases Task Enjoyment but Decreases Task Performance
2025,vol. 36,pp. 119-119.
Help Me Help You : The Dilemma of Collaboration Between Expert Employees and Chatbots
2024,pp. 15-43.
Impacts of #deinfluencing on Social Media
2024,
Am I Even Needed? Navigating Through Role Changes in the Age of Artificially Intelligent Agents
2024,Academy of Management Proceedings,vol. 2024,no. 1,
Data is useless unless used: The challenges of using data for customer experience management
2023,
Should consumers pay robot taxes? Psychological differences in consumers’ responses to excise type robot taxes
2023,
YouTube It Before You Buy It: The Role of Parasocial Interaction in Consumer-to-Consumer Video Reviews
2022,Journal of Interactive Marketing,vol. 57,no. 4,pp. 561-582.