Stefan Lasse Burggraf

I am a doctoral candidate at Hanken School of Economics (marketing) with a background in business development, event organizing, and leadership. My research focus is on service and relationship marketing logics, transformative services, and value creation - more specifically on combating well-being disparities and understanding how business facilitates the formation of well-being.

In my PhD, I study the context of long-term immigrants use of strength-based approaches to well-being and the influence of chance events on service's ability to maintain well-being capabilities. Conceptually, the research links TSR to marketing agility, positive psychology and advanced technologies.