You reach us through:

General inquiries:

P.O. Box 478
(Arkadiankatu 28)
FI-00101 Helsinki

Johanna Gummerus

CERS Director:

CERS on Twitter: @CERS_Hanken
CERS on LinkedIn: CERS Hanken

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CERS, the Centre for Relationship Marketing and Service Management at Hanken School of Economics, is one of the leading institutions for research within services and a founding member of the Nordic School of thought within Marketing.

studentlaget hair4you
The student team ‘Hair4you’ from Hanken was one of the top three in the Nordic final of cosmetics company L'Oréal's international marketing competition Brandstorm 2024.
Paneldeltagare på FII-evenemang
According to the Finnish Innovation Index (FII) BeyondMeat, MeEat and Oatly are the most innovative companies in Finland 2024. The annual FII study, conducted by Hanken School of Economics, lists the most innovative companies and their respective industries according to Finnish consumers.
What motivates people to pay their taxes? And what shapes moral condemnation of tax evasion? New research uncovers the complex moral psychology underlying why people pay taxes or evade them, providing insights for sustaining ethical cooperation as financial technologies evolve.
Visualisering av stora datamängder, ett flöde av data
Digital data can help companies improve customer experience and achieve greater growth, but the downside includes data breaches, misuse and employee technostress. How can companies responsibly and transparently collect, use and create value from all available digital data? A new research project at Hanken School of Economics wants to find out.