Personer Peter Björk

Peter Björk

Title

Professor i marknadsföring

Mobile phone

+358 40 352 1723

Hanken room

238

Department

Marknadsföring (Vasa)

Ekon. dr, företagsekonomi, Svenska handelshögskolan, Finland, 1994

Senaste publikationer
Peter Björk, Aleksandar Radic, Hannele Kauppinen-Räisänen2019,'Cruise Holidays: How On-board Service Quality Affects Passengers' Behavior',Tourism in Marine Environments,vol. 14,no. 1-2,pp. 45-59.https://doi.org/10.3727/154427319X15471581334642
Peter Björk, Erose Sthapit, Giacomo Del Chiappa, Dafnis Coudounaris2019,'Tourism experiences, memorability and behavioural intentions',Tourism Review,https://doi.org/10.1108/TR-03-2019-0102
Peter Björk, Erose Sthapit2019,'Sources of distrust: Airbnb guests' perspectives',Tourism Management Perspectives,vol. 31,pp. 245-253.https://doi.org/10.1016/j.tmp.2019.05.009
Peter Björk, Erose Sthapit, Dafnis Coudounaris2019,'Extending the memorable tourism experience construct',Scandinavian Journal of Hospitality and Tourism,vol. 19,no. 4-5,pp. 333-353.https://doi.org/10.1080/15022250.2019.1689530
Peter Björk, Erose Sthapit2019,'Sources of value co-destruction: Uber customer perspectives',Tourism Review,vol. 74,no. 4,pp. 780-794.https://doi.org/10.1108/TR-12-2018-0176