Staff Peter Björk

Peter Björk

Title
Professor in Marketing
Mobile phone

+358 40 352 1723

Hanken room

238

Department

Marketing (Vaasa)

Doctor of Science (Economics and Business Administration), Business Economics, Svenska handelshögskolan, Finland, 1994

Latest publications
Peter Björk, Aleksandar Radic, Hannele Kauppinen-Räisänen2019,'Cruise Holidays: How On-board Service Quality Affects Passengers' Behavior',Tourism in Marine Environments,vol. 14,no. 1-2,pp. 45-59.https://doi.org/10.3727/154427319X15471581334642
Peter Björk, Erose Sthapit, Giacomo Del Chiappa, Dafnis Coudounaris2019,'Tourism experiences, memorability and behavioural intentions',Tourism Review,https://doi.org/10.1108/TR-03-2019-0102
Peter Björk, Erose Sthapit2019,'Sources of distrust: Airbnb guests' perspectives',Tourism Management Perspectives,vol. 31,pp. 245-253.https://doi.org/10.1016/j.tmp.2019.05.009
Peter Björk, Erose Sthapit, Dafnis Coudounaris2019,'Extending the memorable tourism experience construct',Scandinavian Journal of Hospitality and Tourism,vol. 19,no. 4-5,pp. 333-353.https://doi.org/10.1080/15022250.2019.1689530
Peter Björk, Erose Sthapit2019,'Sources of value co-destruction: Uber customer perspectives',Tourism Review,vol. 74,no. 4,pp. 780-794.https://doi.org/10.1108/TR-12-2018-0176