| 12.06.2018

Annika Ravald: ”It is not about what you study but how you study”

CERS’ research paradigm encourages researchers to think differently.

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Nordin, F., Ravald, A., Möller, K. and Mohr, J.J., 2017. Network management in emergent high-tech business contexts: Critical capabilities and activities. Industrial Marketing Management.

Nordin, F. and Ravald, A., 2016. Managing relationship gaps: A practitioner perspective. Journal of Business Research69(7), pp.2490-2497.

Brozovic, D., Ravald, A. and Nordin, F., 2015. Making sense of service dynamics: the honeybee metaphor. Journal of Services Marketing29(6/7), pp.634-644.