Staff Gustav Medberg

Gustav Medberg

Title
Affiliated Researcher
Mobile phone

+358 40 352 1514

Hanken room

F 2.18

Department

Marketing (Helsinki)

Doctor of Science (Economics and Business Administration)
Hanken School of Economics
 
Master of Science (Economics and Business Administration)
Örebro University
 
Bachelor of Science (Economics and Business Administration)
Örebro University

Selected publications
Kristina Heinonen, Gustav Medberg2018,'Netnography as a tool for understanding customers',Journal of Services Marketing,vol. 32,no. 6,pp. 657-679.https://doi.org/10.1108/JSM-08-2017-0294