Portrait picture of Associate Professor Pia Polsa at Hanken.
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Brand activism is becoming increasingly common as companies take a stand on societal issues. However, activism is not without risks. In a new study, researchers have analysed how the plant-based food company Oatly managed the criticism that followed its high-profile milk campaign in Finland.
Olive tree
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The key question about the UK’s decision to ban trade in goods and services from illegal Israeli settlements in the Occupied Palestinian Territories is whether, and how, such a ban can be enforced.
A view of a lake, a forest and a road in Finland from above.
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Which functions are truly the most critical for Finnish society to function, both today and 20 years from now? A new study by VTT and Hanken School of Economics shows that critical societal functions are not static, but evolve in response to changes in the wider environment.
Hanken's logo Hermes
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In his doctoral dissertation at Hanken School of Economics, Tuomas Nurminen uses laboratory experiments to study economic settings in which trust, trustworthiness, and the misreporting of private information are key elements.