Christian Grönroos

Christian Grönroos

Title: 
Professor emeritus
Title: 
Professor Emerita / Emeritus
Hanken room: 
F 2.16
E-mail: 
christian.gronroos@hanken.fi
Postal address: 
PB 479
00100
Helsingfors
Arkadiagatan 22
Unit/subject:

Marketing (Helsinki)

Enhet/ämne:

Marknadsföring (Helsingfors)

Education

Doctor of Science (Economics and Business Administration), Business Economics, Hanken School of Economics, Finland, 1979

Utbildning

Ekon. dr, företagsekonomi, Hanken Svenska handelshögskolan, Finland, 1979

Publications

Mahesh Subramony, Karen Ehrhart, Markus Groth, Brooks C. Holtom, Danielle D. van Jaarsveld, Dana Yagil, Tiffany Darabi, David Walker, David E. Bowen, Raymond P. Fisk, Christian Grönroos, Jochen Wirtz 2017, 'Accelerating employee-relate scholarship in service management: Research streams, propositions, and commentaries' Journal of Service Management, vol 28, no. 5, pp. 837-865. http://dx.doi.org/10.1108/JOSM-02-2017-0055
Christian Grönroos 2017, 'Christian Grönroos: I did it my way' Journal of Historical Research in Marketing, vol 9, no. 2, pp. 277-301. http://dx.doi.org/10.1108/JHRM-12-2016-0028