Pia Polsa

Pia Polsa

Title: 
Universitetslektor i marknadsföring
Title: 
Associate Professor in Marketing
Mobile phone: 
+358 40 352 1419
Hanken phone: 
419
E-mail: 
pia.polsa@hanken.fi
Postal address: 
PB 479
00101
Helsingfors
Unit/subject:

Marketing (Helsinki)

Enhet/ämne:

Marknadsföring (Helsingfors)

Office hours:
Thursday 13-14
Mottagningstid:
Torsdag 13-14
About me:

Pia Polsa is Associate Professor of Marketing at the Hanken School of Economics in Helsinki, Finland and has previously worked for Fudan University, Nankai University and Hult International Business School in Shanghai. Her research includes grocery retailing and consumer behaviour in China and sustainable poverty alleviating business models in India. Her current research interests are poverty, service and relationship marketing at non-profit settings like health care in developing countries, international marketing channels, and cross-cultural methodology. She has published in journals such as Journal of Business Research, Industrial Marketing Management, Journal of Macromarketing, Journal of Services Marketing, Supply Chain Management, International Marketing Review, International Journal of Health Care Quality Assurance, Journal of Management Policy and Practice, Journal of Academy of Marketing Science Review, Journal of Business and Industrial Marketing, Journal of Marketing Channels, and Journal of Personal Selling and Sales Management.