Staff Helena Liewendahl

Helena Liewendahl

Title
Non-permanent teacher, examiner
Mobile phone

+358 50 407 3543

Hanken room

F 2.19

Department

Marketing (Helsinki)

D.Sc. (Economics and Business Administration), Hanken School of Economics, Finland, 2014

23065 Service Development Project, Hki( - )
23066 Service Marketing, Hki( - )
Latest publications
Minna Pura, Helena Liewendahl2019,'Bottom-up branding of sustainable food',
Minna Pura, Helena Liewendahl, Marianne Fred2019,'Viltkött direkt från jägarna? Riistanlihaa suoraan metsästäjältä?',,
Helena Liewendahl, Kristina Heinonen2019,'Frontline employees’ motivation to align with value propositions',Journal of Business & Industrial Marketing,vol. 35,no. 3,pp. 420-436.https://doi.org/10.1108/JBIM-02-2019-0084