| 29.06.2023
Blog post: Customer Success Management
In this CERS blog post, Assistant Professor Mekhail Mustak discusses the importance of adopting a Customer Success Management (CSM) approach.
Read more about the evolving B2B landscape and gain valuable insights from the latest blog post on CERS. Assistant Professor Mekhail Mustak delves into the importance of adopting a Customer Success Management (CSM) approach in response to recent changes in B2B markets, including digital transformations and the rise of subscription-based business models.
Gain insights into effective strategies that can empower B2B firms to prosper in this dynamic environment.
Read the whole CERS blog post about Customer Success Management (CSM).