Business, Markets and Societal Dynamics

This theme includes research on new business models and innovations, systems and networks as well as responses to market dynamics.

 

Responsible faculty member:

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Prof. Johanna Gummerus

 

Specific topics

  • Business model innovations and design
  • Service innovations
  • Data/information-intensive business and digitalization
  • Customer communities and ecosystems, social media communities
  • Transformative service research
  • Value constellations and networks
  • Dynamics

 

Focus industries studied in the area

  • Energy industry
  • Transportation sector
  • Healthcare industry
  • Non-profit sectors
2018, 'Mental models of customer ownership in the executive board', Journal of Co-operative Organization and Management, vol. 6, no. 1, pp. 1-10. https://doi.org/10.1016/j.jcom.2018.02.001
2017, 'Financial Well-Being: A Conceptualization and Research Agenda', Journal of Business Research, vol. 79, no. October, pp. 228-237. https://doi.org/10.1016/j.jbusres.2017.03.013
2017, 'Network orchestration for value platform development', Industrial Marketing Management, vol. 67, no. November, pp. 106-121. https://doi.org/10.1016/j.indmarman.2017.08.002
2017, 'Organizing for success: Finnish export partner groups in focus', Nordic Journal of Business, vol. 66, no. 3, pp. 177-199.
2017, 'Pricing strategy', Journal of Business Research, vol. 78, no. September, pp. 101-110. https://doi.org/10.1016/j.jbusres.2017.05.005
2017, 'PSS business model conceptualization and application', Production Planning & Control, vol. 28, no. 15, pp. 1251-1263. https://doi.org/10.1080/09537287.2017.1363924
2017, 'Servitization and deservitization', Industrial Marketing Management, vol. 60, no. January, pp. 4-10. https://doi.org/10.1016/j.indmarman.2016.12.007
2016, 'Service growth in product firms', Industrial Marketing Management, vol. 60, no. January, pp. 82-88. https://doi.org/10.1016/j.indmarman.2016.10.015
2015, 'Atmosphere and service quality impact on healthcare outcome', International Journal of Health Care Quality Assurance, vol. 28, no. 2, pp. 129-140. https://doi.org/10.1108/IJHCQA-12-2013-0142
2015, 'Making sense of service dynamics: the honeybee metaphor', Journal of Services Marketing, vol. 29, no. 6/7, pp. 634-644. https://doi.org/10.1108/JSM-01-2015-0046
2015, 'Service productivity as mutual learning', International Journal of Quality and Service Sciences, vol. 7, no. 2-3, pp. 296-311. https://doi.org/10.1108/IJQSS-03-2015-0035
2015, 'What service transition?', Industrial Marketing Management, vol. 44, no. 2, pp. 59-69. https://doi.org/10.1016/j.indmarman.2015.02.016
2014, 'Group-buying deal popularity', Journal of Marketing, vol. 78, no. 2, pp. 20-33. https://doi.org/10.1509/jm.12.0422
2014, 'Reverse use of customer data', Journal of Services Marketing, vol. 28, no. 7, pp. 529-537. https://doi.org/10.1108/JSM-05-2013-0111
2014, 'Service innovation in product-centric firms', Journal of Business & Industrial Marketing, vol. 29, no. 2, pp. 96-111. https://doi.org/10.1108/JBIM-08-2013-0165
2013, 'Crystallization and research in Asia', Qualitative Market Research: An International Journal, vol. 16, no. 1, pp. 76-93. https://doi.org/10.1108/13522751311289776
2013, 'Cultural values and health care service quality in China', International Journal of Health Care Quality Assurance, vol. 26, no. 1, pp. 55-73. https://doi.org/10.1108/09526861311288640
2013, 'Enabling service innovation', Journal of Business Research, vol. 66, no. 8, pp. 1063-1073. https://doi.org/10.1016/j.jbusres.2012.03.003
2013, 'The Crossover-Dialogue Approach :', Journal of Business Research, vol. 66, no. 3, pp. 288-297. https://doi.org/10.1016/j.jbusres.2011.08.008
2012, 'Customer Needing: A Challenge for the Seller Offering', Journal of Business & Industrial Marketing, vol. 27, no. 2, pp. 132-141. https://doi.org/10.1108/08858621211196994
2011, 'Comparing the perceived quality of private and public health services in Nigeria', Journal of Management Policy and Practice, vol. 12, no. 7, pp. 18-26.
2011, 'Globalization for local retailing', Journal of Macromarketing, vol. 31, no. 3, pp. 291-311. https://doi.org/10.1177/0276146711408099
2011, 'Governmentality at the 'Base-of-the-Pyramid'', Journal of Macromarketing, vol. 31, no. 3, pp. 236-244. https://doi.org/10.1177/0276146711407506