CERS - Centre for Relationship Marketing and Service Management
CERS is known for its research in the areas of service and relationship management. The centre has some of the most cited business professors in Finland, and it continuously produces innovative frontline research. In 2019, CERS celebrates its 25th anniversary.
All research done at CERS falls under the general theme of how service and customer relationships influence the competitiveness of firms, from both B-to-B and B-to-C perspectives.
CERS works closely with contemporary society and business world, and welcomes also new company partners. Current research projects can be viewed from the menu on the left.
Our newest CERS blog entries
Sustainable food from the woods (9.5.2019) by Minna Pura
Gamification, anti-burglar bulbs and smart buildings (23.4.2019) by Reza Movarrei
MOOCs: A force for good in the world (16.4.2019) by Gustav Medberg