Courses and study plans / Commercial Law
3791 Intellectual Property Strategy for Business
|Period: 4||17.3.2014 - 9.5.2014|
|Department||Accounting and Commercial Law|
Through this course, we will explore all areas of intellectual property issues in practical business setting and learn how various doctrines on intellectual property law fit into the practices in business. Highlighting the importance of strategic thinking, the course will begin with a general discussion on the meaning of IP strategy in the context of business strategy and on the core aspects where IP matters become crucial strategic importance to businesses. A series of lectures featuring various practitioners will be arranged, focusing on specific business models and cases in commercialization, valuation and financing, E-commerce and R&D.
After completing the course, student will learn to identify relevant intellectual property rights in a given factual patterns and business case scenarios, will be able to describe and explain relevant doctrines in intellectual property laws in the given business context, and thus would be able to apply European intellectual property laws to business practices.
Language of Instruction
The course is part of the M.Sc. program in intellectual property law. Other students are welcome. However, the instructor may limit the number of other students. There are no prerequisites for students in the M.Sc. program in intellectual property law. Other students: basic course in intellectual property law.
Lectures, classroom discussion and independent exercises.
All students are required to read the introductory document, “IP for Business” (WIPO) first. http://www.wipo.int/export/sites/www/sme/en/ip_business/pdf/ip_business.pdf .
Additional articles, lecture notes, slides, and cases as pointed out by the instructor. All articles, lecture notes, slides, as well as cases are required for the exam. Treaties, directives and statutory material are mainly for reference.
Evaluation and Examination
Written examination (50 %), term paper (40 %), classroom participation (10%).
Lee, Na Ri
The students are also expected to learn the contents of lecture notes. The lecture notes will be made available during the course on the website of the course