Projects

Research projects at CERS

CERS strives to develop business thought and practice through various research projects. In addition to the individual work done by researchers at CERS, bigger research projects are regularly carried out in cooperation with academic and corporate partners. For information on collaborating with CERS on a research project, contact us at cers[at]hanken.fi.

Current research projects at CERS:

  • Aapo - Customer roles, communities and customer-provider cooperation
  • BeSeL II - Value-generation in supplier-customer relationships and customer management
  • BIG - Brands, Innovation, Globalization
  • CInSIn - The role of customer information in service innovation
  • ESCAPE - Embedding service in customer contexts, activities, practices and experiences
  • DESIRE - Creating innovations through market-oriented service design
Modified 10.2.2009